Digital Transformation Program

Customer data gleaned across channels provide banks actionable insights into customer behaviour, preferences, and demographics, thereby helping them move towards the next phase in customer engagement through hyper personalization. Banks have realised that data is their biggest asset; however, the rise in access channels, proliferation of online and social media hubs, have led to availability of unprecedented amount of data. Adopting a time tested data management approach is imperative for banks to handle and utilize their ever growing data and realise business benefits.

Ever-changing customer needs, increasing competition, regulatory enforcements, and complex business environments have been forcing banks to take a closer look at their core systems. In a marketplace dominated by exceptional customer experience, the ability or inability of a core system to keep pace with the changes mandated by the customer facing applications marks the difference between success and failure.

The advent of digital, emergence of financial technology players, and rapid adoption of new age technologies have been changing the banking landscape like never before. Banks no longer remain in a secluded environment like before, but have opened their doors to integrate multiple players in the financial ecosystem with an aim to drive not only innovation & customer delight, but also speed, efficiency, and economy.

The adoption of Agile methodology and the shift-left approach have become a reality with regard to today’s technology programs. The accent on quality and velocity are so high these days that they demand a very different approach to technology programs from what has been historically and conventionally followed. We, at Maveric Systems, having been in the forefront of Quality Assurance, advocate an integrated approach for such programs.